According to BBC News Netflix is experimenting with a clampdown on the allocation of password sharing.
Some users of the Netflix account have addressed after watching a screen saying “If you do not exist with the Netflix account holder then you have to buy your own account to continue watching”.
A spoke person told that “Netflix is acknowledging crackdown on the password sharing to make sure that people who are using Netflix accounts have licensed to do so”.
There has not taken any decision yet, whether the company will arise it across its set of connections or not.
In this trial, the users who are sharing the Netflix accounts can authenticate that which account they are using, they have authorized to do so. They are allowed to enter the account through a passcode, sent through mail or text message.
Netflix is trying to clamp down on the illegal users who are using Netflix without any allocation. Although this is not clear yet, how many users are using this platform in opposition to its terms and conditions?
Streaming channels such are HBO go, Amazon Prime, Disney plus, and including Netflix allow its viewers to create more than one profile within the account, but according to the terms and conditions they must be used by the people who are sharing the same house or family members.
During a 2016 webcast, Netflix co-founder and chief executive Reed Hastings said: “Password sharing is something you have to learn to live with because there’s so much legitimate password sharing, like you sharing with your spouse, with your kids, so there’s no bright line, and we’re doing fine as is.”
In October 2019, the Chief Product Officer, Mr. Greg Peters said that our industry was looking for this issue of sharing of the password on Netflix from last few time, “but we had no such a big plan to disclose at this time in the terms of doing different now”.
According to Netflix’s subscriber report, Netflix has grown by 37 million new subscribers in the year 2020 and now it has more than 200 million subscribers in the whole universe.
Netflix has got the profit and increase the price of the shows like A global Lockdown, Tiger kings, and the Queen’s Gambit. According to the Netflix report, it has generated its revenue which is nearly $25bn and almost the profit is $2.8bn. For more info.
